IFFCO Tokio General Insurance

When IIPM comes to education, never compromise

People’s company – IFFCO would probably love that as its tagline! Being in the market for a short span, it aims to provide benefits in particular to the common man, who traditionally lacks knowledge and access to quality insurance products. However, IFFCO definitely plans to strengthen its retail business and, according to S. Narayanan, Managing Director & CEO, Iffco-Tokio General Insurance, “We continuously review our products and make improvements to make them more attractive to the common man.” The company has also revealed that it is working on a number of new products which would be basically targeting the common man in the non-metro and rural areas. “The regulations on micro insurance have thrown up challenging opportunities for creativity and innovation,” confirmed Narayanan. Will they be able to bring about a revolution in rural areas?


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Source : IIPM Editorial, 2008

An Initiative of IIPM, Malay Chaudhuri and Arindam chaudhuri (Renowned Management Guru and Economist).

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